Analytics your clients trust, reporting your agency owns

Run every client site from one privacy-first workspace. Branded dashboards, one invoice, and the GDPR compliance your EU clients need - without the GA4 complexity.

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All clients, one workspace
White-label reporting
GDPR-compliant
Luke
Alex
Artur
Alper
Andrii
1,782 people understand their users

Trusted by teams who care about their data

  • Casterlabs
  • Phalcode
  • Caritas
  • Tonomo
  • Stelp
  • AE Studio

One workspace

Every client site in one place

Stop juggling a dozen GA properties and logins. Group clients into workspaces, switch between sites instantly, and give your whole team exactly the access they need.

All client sites, one login

Organise sites into organisations, invite your team, and move between client dashboards without re-authenticating or exporting CSVs.

Role-based access for staff and clients

Give account managers full access, contractors view-only, and clients a read-only window into their own data - and nothing more.

One invoice for the whole roster

Bill everything to the agency on a single subscription, then add per-site event volume as individual clients grow. No per-seat surprises.

Up to 100 client sites on PlusUnlimited team membersOne invoice for the agency

Client reporting

Reporting that looks like it came from you

Share live dashboards under your own brand instead of screenshotting GA4. Public or password-protected links, embeddable anywhere, with automated email reports on your schedule.

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Branded, shareable dashboards

Send clients a live public dashboard or a password-protected link they can open anytime - no Swetrix account required.

Embed in your own portal

Drop a dashboard straight into your client portal or report deck with a single iframe. It stays in your brand, not ours.

Automated email reports

Schedule weekly or monthly reports so clients get their numbers without logging in - or chasing you for them.

Casterlabs

"Swetrix has been a game changer for our analytics. They've always been on top of feature requests and bug reports and have been friendly every step of the way. I can't recommend them enough."

Alex Bowles

Alex Bowles

Co-founder of Casterlabs

Phalcode

"I was confused by Google Analytics so much that I was getting zero actionable insights. Swetrix changed everything - clean dashboard, instant understanding of user behavior, and features that actually matter. Finally, analytics that help me make better decisions instead of irritating me."

Alper Alkan

Alper Alkan

Co-founder of Phalcode

Features you need, no training required

Web analytics

Understand traffic, campaigns, events and performance from one privacy-first dashboard.

Privacy-first analytics

Track visitors without cookies or personal data. Stay GDPR-compliant out of the box.

Traffic web analytics

See visitors, pageviews, referrers, countries, devices and top pages without sampling.

SEO & GEO insights

Connect Google Search Console to see clicks, impressions, top queries and pages, then pair it with search engine and AI referral data.

Custom events & goals

Track signups, purchases and button clicks. Set conversion goals to measure what matters.

Campaigns & UTMs

See which campaigns drive traffic and revenue. Track UTM parameters and measure ROI.

Alerts

Get notified about traffic spikes, errors and custom events through email, Slack, Telegram, Discord, webhooks or browser push.

Bot blocking

Choose basic or strict filters to block bot traffic, datacenter IPs, spam referrers and probes.

Performance monitoring

Monitor real page load times from actual users. Spot slowdowns before they hurt conversions.

Product analytics

Investigate what people do inside your product, reproduce issues and ship better changes with confidence.

Error tracking

Catch JavaScript errors automatically. See which pages, browsers and devices are affected.

Session analysis

Follow individual user journeys across pages. Understand how visitors navigate your site.

Session replays

Watch recorded sessions with timelines, clicks and page changes to understand what blocked a user.

Funnels

Track step-by-step conversion and see exactly where users leave key product flows.

Experiments & Feature flags

Run A/B tests to find what works best. Roll out features gradually with built-in feature flags.

Built-in reCAPTCHA alternative

Protect forms from bots with a privacy-first, invisible proof-of-work challenge. No annoying puzzles.

Privacy & compliance

The compliance your EU clients ask for

Win and keep European clients with analytics that are private by design - no consent headaches, no data-transfer risk.

GDPR-compliant by default

No personal data and no cross-site profiles, so you can hand clients a setup their legal team will sign off on.

No cookie banners

Cookieless tracking means most client sites can drop the consent banner - and stop losing up to 40% of their data to declines.

EU data, DPA included

Data is processed in the EU and we'll sign a DPA, so you can answer the procurement questionnaire with confidence.

Pricing

Try Swetrix on your website for 14 days - completely free of charge. A payment method is required, but you can cancel anytime before the trial ends.

Monthly events

100,000

Standard

$19/month
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10 websites

Unlimited members

Google Analytics import

Events & Goals

Performance monitoring

Funnels

Session & User profile analysis

Advanced bot detection

Ad-blocker bypass

Error tracking

Plus

Best value
$39/month
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Everything from Standard

100 websites

Session replays

Feature flags

A/B testing

20x higher API rate limits

Priority support

Enterprise

Custom

Contact us

Everything from Plus

Dedicated account manager for ongoing support

Custom event limits

Custom features

On-premise installation

Dedicated isolated instance

SAML-based single sign-on (SSO)

Personal onboarding

Manual invoicing

Enterprise SLA

Frequently asked questions

Can I manage multiple client sites from one account?
Yes. Group client sites into organisations, invite your team, and switch between dashboards without logging out. The Plus plan covers up to 100 websites, and Enterprise removes the limit entirely.
Can I white-label dashboards and reports for clients?
You can share live public or password-protected dashboards, embed them in your own client portal via iframe, and schedule automated email reports - so clients see their data in your context, not a generic GA export.
How does billing work for an agency with many clients?
Everything runs on a single agency subscription with one invoice. Pick an event volume that covers your whole roster and scale it up as clients grow - there are no per-seat fees and team members are unlimited.
Is Swetrix GDPR-compliant for my EU clients?
Yes. Swetrix is cookieless and collects no personal data, so most client sites can skip the cookie banner. Data is processed in the EU and we can sign a DPA for clients who require one.
What plan should I choose?
Standard plans are best if you need privacy-first analytics, funnels, error tracking, bot filtering, email reports and API access. Plus plans include everything in Standard and add session replays, feature flags, A/B testing, higher API rate limits, more websites, more team members and priority support. Once you've picked a plan type, choose the event volume based on your traffic. You can start with the 100,000 events per month plan. If you already have some traffic, you can start with the 500,000 events per month plan. In any case, you can upgrade or downgrade your plan anytime, and we will pro-rate your subscription if you change your plan so it would be fair for you.
What happens if I exceed my plan's limit?
We won't stop counting your data if you exceed your plan's limit. However, you will need to upgrade to a higher plan to keep access to your stats. We will send you an email notification if you exceed or come close to your plan's limit. We also won't restrict your dashboard if you get an occasional traffic spike or go over your limit slightly.
Does Swetrix offer a free plan?
For our cloud version, we don't offer a free plan at this moment. We're an independent startup funded solely by our subscribers. We don't monetise or sell your data, so subscription fee is needed to cover our costs and keep the service running. At the same time, Swetrix is open-source and we provide a Community Edition that you can self-host on your own infrastructure for free.
Is there a free trial?
Yep, you can try Swetrix for free for 14 days! A payment method is required to start your trial, but you won't be charged until it ends and you can cancel anytime.
What is counted as events?
An event is a pageview, a custom event or an error event that the tracking script sends to Swetrix. Pageviews and error events are tracked automatically based on your tracking script set up, and custom events are sent manually based on the user actions and your configuration.
Is Swetrix GDPR-compliant?
Swetrix is a privacy-focused web analytics tool. We do not use cookies for tracking, and all the data is collected anonymously. We don't use persistent, cross-device tracking, and don't use your data for any other purposes. You can read more about it in our data policy.
Does Swetrix have an API?
Yes, you can access access your statistics or website data using our API. And you can also send pageviews or events for your websites using our API. Learn more about it in our API documentation.
Can I invite my team members to Swetrix?
Yes! You can create an organisation and invite your team members to it, assign them roles and easily manage their access to the organisation and its projects. You can invite people directly to your projects, create password-protected access links or make your projects public and accessible to everyone.
What support do you provide?
We provide email support and you can contact us at any time. We also offer a community support on our Discord server.
I want to ask something else...
Sure, feel free to contact us at any time.

It's time to ditch Google Analytics.

Tired of the frustration, complexity and privacy issues of Google Analytics? We were too. That's why we built Swetrix - the ethical, open source and fully cookieless alternative.

Start a 14-day free trial
Free to try
Easy to use
Privacy-first